Continuing its commitment to community service, FUEL – a Greenville-based marketing agency offering a full suite of strategy, creative, branding, advertising, and PR services – presents its FUEL for Good Grant program for the third consecutive year and is currently accepting applications from local nonprofit organizations for Q1 2022. Each quarter, FUEL selects a local nonprofit and dedicates a team of strategists, copywriters, designers, and data analysts to provide pro bono services to address a specific marketing need or challenge.
Nonprofit organizations based in Greenville County, S.C. that serve the local community, hold a valid 501(c)(3) certification, and have a clearly identifiable need for marketing assistance are eligible to apply. Interested organizations may complete an online application at www.fuelforbrands.com/grant by December 10, 2021, for 1Q22.
“We’ve always tried to help as many organizations as possible when they reached out to us for marketing support,” says Meredith Kinsey, FUEL president and COO. “Wanting to make a greater impact, we established the FUEL for Good Grant program where we select a local nonprofit organization with an immediate and identifiable marketing need and provide pro bono marketing services to the grant winner each quarter.”
Since the program’s inception in January 2020, FUEL has worked with eight 501(c)(3) organizations, dedicating nearly 800 hours to strategizing, designing, programming, copywriting, videoing, and implementing marketing initiatives for these deserving organizations. The agency’s goal is to make a long-term impact to help nonprofit organizations succeed in achieving their missions and serving our community. Projects have included new logos, revamped websites, branding videos, social media and PR strategies, and direct marketing campaigns.
During the past two years, FUEL has provided pro bono services to:
● Fellow Countrymen – committed to ending Veteran homelessness in the Upstate
● Naturaland Trust – promoting conservation efforts throughout the Upstate
● Neighborhood Housing Corporation (now Beyond Housing) – creating equitable and vibrant communities through homeownership opportunities
● Feed & Seed – connecting local farmers with local institutions and consumers to make fresh food available and affordable in South Carolina
● Bridges for a Brighter Future – providing college access and opportunity to underprivileged high school students in Greenville County
● Girl Up Greenville – enriching and empowering middle and high school girls from under resourced communities
● Project Host – using food as a tool to nourish the hungry and train the unemployed in greater Greenville
● The Homeless Period Project – creating awareness, advocating for access, and providing menstrual hygiene products for low-income individuals
Following an internal review of all submitted applications, FUEL will announce the first recipient for 2022 in mid-December and begin working with the grant winner in January. For more information about the FUEL for Good Grant program, please visit www.fuelforbrands.com/grant or contact Jesslyn Griffith at jesslyn@fuelforbrands.com.